{"id":91,"date":"2020-12-16T10:35:56","date_gmt":"2020-12-16T10:35:56","guid":{"rendered":"http:\/\/coupontheme.org\/?p=91"},"modified":"2022-12-28T12:42:56","modified_gmt":"2022-12-28T12:42:56","slug":"faqs-about-coupon-websites","status":"publish","type":"post","link":"https:\/\/coupontheme.org\/blog\/faqs-about-coupon-websites\/","title":{"rendered":"FAQs about Coupon Websites"},"content":{"rendered":"\n

What is a coupon website?<\/strong><\/h2>\n\n\n\n

A website which collects and publishes offers, vouchers, promo codes and deals of other merchants \/ brands is called a coupon website. Typically, coupon websites do not sell anything of their own. They only convey the offer to their site\u2019s visitor and then direct them to merchant \/ brand store to make a purchase.<\/p>\n\n\n\n

How do coupon websites earn?<\/strong><\/h2>\n\n\n\n

Short Answer:<\/em> Through Affiliate Marketing. <\/p>\n\n\n\n

Long Answer:<\/em> They redirect their website visitors to merchant \/ brand websites through \u2018affiliate URLs\u2019 which ultimately help them earn commissions if the visitor completes a pre-decided action on merchant \/ brand store e.g. making a purchase or creating a new account. Such redirection happens on a coupon website mostly at the time when offer is revealed \u2013 typically on clicking the \u2018click to reveal\u2019, \u2018activate offer\u2019, \u2018get coupon code\u2019 or other similar button.<\/p>\n\n\n\n

How much do I earn from a coupon website?<\/strong><\/h2>\n\n\n\n

That depends on the category of product or service you referred. But here are the industry averages for some of the product categories:<\/p>\n\n\n\n

Category<\/strong><\/td>Commission Earnings<\/strong><\/td><\/tr>
Flights & Hotels<\/td>5% – 10%<\/td><\/tr>
Fashion<\/td>10% – 20%<\/td><\/tr>
Web Hosting<\/td>30% to 35%<\/td><\/tr>
Food Ordering<\/td>5% to 10%<\/td><\/tr>
Books<\/td>8% to 10%<\/td><\/tr>
Electronics<\/td>2% to 5%<\/td><\/tr>
Home Furnishing<\/td>7% to 13%<\/td><\/tr><\/tbody><\/table>
Standard Affiliate Commission Rates<\/figcaption><\/figure>\n\n\n\n

Having shared our industry averages, you must note that there may not just be exceptions to that but also significant variations in niche markets. For example, a luxury fashion brand may give commissions as high as 35%. And a travel brand may increase commissions to 15% during holiday season.<\/p>\n\n\n\n

What is an affiliate URL?<\/strong><\/h2>\n\n\n\n

Affiliate URL unlike normal URLs, contains parameters (usually followed after a question mark) which helps merchants \/ brands identify as to who exactly referred them the shopper. So if you are signed-up on Amazon.com\u2019s affiliate program, your typical affiliate URL will look like \u201chttps:\/\/amazon.com?tag=xxxx\u201d – where \u2018tag\u2019 is your unique identification. Such parameters and tags helps merchants \/ brands to attribute the sale to you thus earning you commissions.<\/p>\n\n\n\n

Will I have to sign-up with each store to earn commissions?<\/strong><\/h2>\n\n\n\n

No. There are plenty of affiliate networks globally where you will be able to sign-up as an affiliate for multiple stores. Some of the biggest names include CJ (CommissionJunction)<\/a>, Awin<\/a>, Linkshare (Rakuten)<\/a>, Admitad<\/a>, Shareasale<\/a>, Pepperjam<\/a>, Impact<\/a>, Tradedoubler<\/a> and Webgains<\/a>. Just a single subscription of any of them will let you earn commissions from hundreds of stores if not thousands. On the other hand, signing-up directly with stores will be of great advantage on an advanced stage of affiliate marketing when you are delivering significant number of sales.<\/p>\n\n\n\n

Where will I get coupon codes from to list on my coupon website?<\/strong><\/h2>\n\n\n\n

There are many sources for collecting coupons. You may find them on:<\/p>\n\n\n\n